make it look
the way you want to feel


quick-start guide

about annie

I was the child who rearranged her mother’s furniture and the teen who sewed her own clothes - because I could always see the possibilities.

Even the smallest, dingiest corners spoke to me. They called out to be turned into havens and power spots. Places to think, be productive, do creative work.

I envisioned dresses and outfits that weren't in stores. Clothes were tools that helped me to take bold next steps - and they had to match my imagination.

My personal wardrobe and my physical environment have always helped me recharge, take back control, and stay focused. They have been my refuge and my support through big changes.

I made simple choices about style to feel the way I wanted - and needed - to feel.

I've always used style 
to create a feeling

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about annie

For me, that meant a tool-belt on my hips. Hammer, tape measure, and level in the holsters - and my sewing machine ready to go...undaunted by my big plans and small budget.

Over the years, linoleum floors were ripped up, cabinets rebuilt, and ugly was replaced with charming.

Doorways were sledgehammered into wide arch-ways. Patio bricks were hauled and laid, one by one, so the neighborhood could congregate for marshmallow roasts and my kids could feel community.

A lopsided, three-season porch, with grimy, gray carpet was turned into light-filled, fresh, expansive space for my business.

I opened up possibility for my life by changing how things looked.

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when a chapter comes to an end, the most courageous thing we can do is turn the page.

Reclaiming sovereignty over our lives requires attaching ourselves to the feeling we really crave, not some fantasy look in a magazine.

This is about owning what we truly, deeply want instead of merely owning furniture or clothes.

True style always comes from and circles back to whatever feels good and right. 

When your style aligns with the way you want to feel, it carries you through the unexpected. It cradles you during heartache and pushes you to be who you were meant to be.

This is intentional style, used as a tool to create a life.

about annie

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reach for the feeling you want, not the stuff.

about annie

You don’t need someone to tell you what lifts you up. You know what inspires you. You know what makes you smile.

You, my friend, are the one and only expert on YOU.

This is why I help people create experiences, not just homes or outfits.

This is your official permission to surround yourself with whatever makes your heart so full that you can’t wait to wake up and get going each morning. 

Your home and wardrobe are tools that can inspire your fresh start, a bold move, or simply the next chapter of your same, familiar, happy story.

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we each have within us, the knowledge we need.

Working at the iconic corporate brand, Nike, my team created sales environments which changed the direction of retail design.

We created entire experiences for customers.

I bring the marketing lessons I learned working for the big brands down to a personal level, by helping clients create style and spaces which are a true reflection of their own unique, personal brand.

Every choice you make is a reflection of who you are and the experiences you want for yourself and the important people in your life.

about annie

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your style reflects who
you are

Working for the branding giant, Ralph Lauren, taught me how style and spaces can help people experience an aspirational lifestyle.

We designed the retail spaces and chose the clothes for the Polo Shops with this goal specifically in mind - help people feel the way they wanted to feel about themselves.

These days, I help clients make style choices which allow them to feel the way they want to feel.

It's all about knowing what you want - starting with the feeling.

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about annie

reach for the feeling you want

about annie

I see your style as an extension of your personality.

Every design or wardrobe project I work on is an opportunity to help someone feel more aligned with what they want to experience.

When your style feels right, it affects every area of your life.

It's so much easier to do your best work, think clearly, relax, unwind, gear up, and show up for the important people in your life.

Getting to know my clients, coaching them to develop their own sense of style, and helping them create the experiences they want to have, is the best part of what I do!

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aligning with your unique style

The "5-Step Style Your Room Happy Formula" is the process I use with my clients to create the spaces of their dreams.

This workbook gives you simple exercises for
quick wins and lots of forward progress!

+ bring your vision into focus
+ organize your next steps
+ get happy with your room

Click below to start designing a space that
looks the way you want to feel.


free quick-start workbook

to schedule a
discovery session

Maybe your life is changing - kids are flying the coop, you're changing jobs, Maybe you're in a new relationship - or maybe it's finally time to do what you've always wanted to do. Or you'd like to just rest and relax into who you've always wanted to be.

If it seems like your style or space aren't aligned with how you want to feel right now - I can help you see possibilities. As a designer and a personal coach, I will guide you to clarity and help you plot your next move with confidence.

A few small shifts can help you feel clear and calm, inside and out. 

This isn't about impressing other people - this is about you creating a life you love.

We'll go through your goals together, break down the decisions to be made, and you'll come away with the concrete "next steps" to move forward with confidence.

Your style and space are powerful tools we can use to help you feel the way you want to feel and create the experiences you want to have.

What's a style coach?

this is the best way to start
working together!

“Annie was amazing to work with!

She took the time to carefully listen to me and to understand the image I wanted to project. She was professional, fun to work with, and had a keen eye.

I strongly recommend Annie for anyone who wants to up their style.”



“I would highly recommend Annie's work for many reasons.

Annie was very accommodating and responsive. Her approach is very consultative and low pressure and all about meeting my needs. Additionally, Annie was very creative and insightful in her recommendations.”



"Annie Kip is worth every penny!
She has helped me in numerous ways. She helped us plan affordable ways to remodel. Her warm personable and intuitive approach is easy to work with and She is excellent at finding solutions and coaching you through
the steps to keep moving toward results."





"Annie is very warm and she's a great listener.

She took the time to understand our needs and also our taste. Annie has great ideas And is also flexible - When we didn’t like a certain suggestion, she came up with other options that worked great for us. She also gave us a range of price points - so we were able to stick to our budget. We recommend Annie highly and would definitely work with her again!"

"Annie will take the stress and anxiety out of your project!

What we really liked was how each piece of Annie's design - from the colors, to tile, to floors, the lighting - it all came together aesthetically. She saved us a lot of time! Never having never previously worked with a designer, we were concerned about affordability and worried that our ideas would be disregarded - but these concerns were assuaged while working with Annie!"



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